Zafferano at Maison&Objet: a great wrap-up

This edition of Maison&Objet was a real success for Zafferano, closing with excellent results both in attendance and in the overall appreciation shown for the latest collections. Our booth stayed lively throughout the show with a steady flow of visitors; retailers, designers, hospitality professionals, and press who didn’t just pass by, but stopped to explore, ask questions, and return with colleagues for a second look.

The spotlight naturally went to the newness and the icons: Perpetua, Poldina Classic, Poldina Reverso Solar, Tree of Light, and Brilliant all received strong feedback, confirming how much visitors value Zafferano’s mix of design character and everyday usability. A special mention goes to the giant Poldina towering over the booth, an instant landmark, a photo magnet, and the perfect invitation to come closer and discover the collection.

Another clear highlight was the strong interest in tableware, with visitors showing real enthusiasm, especially for Handy and Isolano, proving once again that the Zafferano world extends beautifully from lighting to the table. Overall, we’re leaving Maison&Objet energized, grateful for the response, and excited to build on the momentum created by this edition.